We don't have anything like this in the UK. Our elections are short and (mostly) about the policies and issues. American elections are long and brutal, and mostly about the shortcomings of the politicians.
Nothing seems to be out of bounds. No dirt is buried too deep to be exposed. A baby kissed 50 years ago is reframed as a pedophile incident. Any trip or stumble is turned into an allegation of dementia.
And, of course, it's election season, so the attack advertisements are coming thick and fast. My favourites are from "The Lincoln Project". No punches are pulled, every silver lining has a cloud. The adverts are mostly a minute long, and are vicious, aggressive and accuse Trump of betraying America, killing Americans and giving the voters a stark choice - "It's Trump or America".
I'd like to find a similar series of adverts attacking Biden, but I couldn't find any good ones. But I did find this collation of ads over the last 60 years, showing that attack ads are a long term American tradition.
Wednesday, 7 October 2020
Day 205 of self-isolation - Attack ads